Rats Motivation
Is the Learning Curve the cause for the Experience Curve?
Bruce Henderson in his “Perspective on Experience” alluded to learning being responsible for the experience Curve being the way that it is. However, he never did quantify the relationship between price and cumulative volume much less their relationship to learning. Henderson’s lack of understanding of the cause and effect relationships is exemplified by the many assertions of not knowing why the curves were as they were. Michael Rothschild in his Bionomics: Economy as Ecosystem asserts Henderson as writing:
“The experience curve phenomenon is as real as gravity. . . . [Its] effect can be observed and measured in any business, any industry, any cost element, anywhere. . . . The reason for the experience curve effect are not particularly important. The important fact is that the experience curve is a universally observable phenomenon.”
Clearly Henderson did not know and did not want to know the reasons behind experience curves as long as his experience curve phenomenon continued to be acknowledged.
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